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Find out how you can enhance your marketing program leveraging buyer behavior for smarter lead nurturing.

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In this webinar, hear Eric Wittlake, B2B marketer & industry blogger, and Erik Matlick, CEO of Madison Logic, discuss the true value of behavioral intent data for B2B marketers, particularly when leveraged to power game-changing lead nurturing programs like lead retargeting and instant nurturing.

What to expect:

  • Learn how to leverage behavioral intent data to power smarter nurturing programs;
  • Understand how to reduce sales cycles by increasing engagement immediacy;
  • Hear two industry experts discuss B2B marketing trends and brand new lead nurturing Best Practices.
speakers